Off the Clock: Exploring the lifestyle of collecting, interviews, and the "why" behind the watches.

Zenith Chronomaster Solo Sport: The El Primero Without the Part It's Famous For

Zenith Chronomaster Solo Sport: The El Primero Without the Part It's Famous For

El Primero has meant one thing since 1969: the world's first automatic high-frequency chronograph. Zenith built its identity on it. The tricompax d...

DOXA SUB 300 Ti5: Titanium Returns to the Permanent Collection

The number that should sell the DOXA SUB 300 Ti5 isn't the 300 meters or the titanium. It's 45mm. That's the lug-to-lug measurement on a case that'...

Hamilton Khaki Field Murph 38mm: The Most Interstellar Murph Yet Is Missing the Interstellar Detail

For a watch built entirely on a movie reference, the Murph has spent most of its production life not referencing the movie very much. The new Hamil...

TUDOR Northflag: The Watch That Made Tudor a Real Manufacture Comes Back as a GMT

The original North Flag has a strange legacy. Launched at Baselworld 2015, it carried Tudor's first fully in-house movement, the brand's first exhi...

Seiko Prospex 1965 Heritage Diver HBC011: The Internet Picked Blue

Seiko put four dial colors for the Prospex 1965 Heritage Diver to a public vote last summer: bright yellow, deep green, an orange-red, and a clear ...

Tom Brady’s Watch Collection: From Super Bowl Sundays to Collector Grails

Football is about to take over Sundays again. And even though Tom Brady’s playing days are behind him, he remains firmly inside the NFL conversatio...

How Seiko Became Seiko: The Reinventions That Shaped a Watchmaking Giant

Seiko has spent more than 140 years getting very good at becoming something new. A Tokyo watch shop became a manufacturer. A domestic watchmaker bu...

Why Does Nico Leonard Hate Hublot? Inside Watch YouTube's Favorite Running Feud

If you've spent any time watching YouTube, you've run into this one eventually: Nico Leonard, the biggest watch creator on the platform, going off ...

Longines Just Rethought Its Flagship Dress Watch, and It Didn't Cut Corners to Do It

Longines has spent the last two decades building the Master Collection into its flagship dress watch line, and this year they've gone back and rewo...

Rolex Daytona Guide: History, References, Movements and What Collectors Should Know

Some watches become famous because of a single moment. The Rolex Cosmograph Daytona built its reputation over decades. It began as a purpose-built ...

Certina DS Action Diver 38mm Titanium: Swatch Group's Sleeper Diver Gets a Ceramic Upgrade

Ask a dedicated dive-watch collector to name Swatch Group's best titanium sports watch and most will say Tudor's Pelagos 39, a watch that costs upw...

NFL Wrist Game: 5 Watches Worn by NFL Players and Affordable Alternatives

NFL game-day style starts well before kickoff now. The arrival tunnel has its own audience, outfits get dissected almost as quickly as highlights, ...

How to Build a Relationship With a Rolex AD: Tips, Tricks & What Actually Works

Walking into a Rolex Authorized Dealer and asking for a stainless-steel Submariner, GMT-Master II, or Daytona can feel a little like walking into a...