Founded in 1853 in Le Locle, Switzerland, Tissot stands as one of the most dynamic and accessible names in Swiss watchmaking. From its inception, the brand has embraced innovation while staying true to its heritage, living up to its enduring motto: “Innovators by Tradition.” Today, as part of the Swatch Group, Tissot continues to embody the best of Swiss craftsmanship, combining precision engineering with modern design and technological progress.